Emilee Bondurant, lovingly known as the Glitter Girl, adds a touch of creativity and sparkle to GW Admiral's Custom Lures and More. As Joe's daughter, Emilee brings her artistic talent and a keen eye for color mixing to the business. Her involvement in the process ensures that each custom lure boasts eye-catching hues that entice fish to strike. Emilee's passion for fishing and her dedication to creating visually stunning lures make her an invaluable member of the team, elevating the overall fishing experience for customers.